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North


North

North is a location-based mobile app that helps you discover meaningful places in nature through the stories of others. By aggregating locations and personal experiences from its users, North creates a curated database of places in nature from around the world. While we often fault the digital world for our lack of engagement with the outdoors, North explores how technology can be used to bring us closer to nature.

 

DETAILS

This concept project was developed over one year and is comprised of a business plan, branding and visual design, experience design, pitch book, marketing materials, video, and a public pitch presentation as thesis requirements of the MFA Design Entrepreneurship program at the School of Visual Arts in New York City.

AWARDS

Grand Prize, Media Segment, Adobe Design Achievement Awards, 2014

First Prize, Web & App Design, Adobe Design Achievement Awards, 2014

 

North Website
North Instagram
NORTH TUMBLR

Advisors: Steven Heller, Lita Talarico, Anthony D'Avella
Photography: Carina Skrobecki
 

 
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